News & Updates

FW 18-19 Collection

Note to Self: Designed in Tel-Aviv, Made in I

After 6 years and 12 collections, one big dream touched reality when we started a new production in I We started working with a small family-run factory in the core of I’s handcrafted luxury shoes industry.

From the heart of our studio in Tel-Aviv, we decided to create a collection that has no age and is not bound to any seasonal pattern or traditional concepts. The Note to Self: collection presents Norman & Bella’s signature details, made for women by women, ensuring best craftsmanship.

Tal Arbel, the designer behind the brand, elaborates: “Our inspiration for this collection comes from fragments, lists, and notes that I leave everywhere, unnoticed, scattered all around; stories I tell myself and doodles in my notebook.”

The Note to self: the collection is characterized by classic cuts with a unique twist that compliments the hybrid lifestyle of today’s woman. The collection is assembled from delicate details and includes geometric shape soles featured in heels as well as in flats. Also introduced are quilted moccasins in Nappa leather; ice grey and skin color loafers with a me fixture; mules in olive and brown Crocco printed leather; slingback stilettos in nude and black patent leather and decollete heels.